# Trolz

> Personal site of Troels Lauritz Reese Hedegaard, a Danish designer-engineer. Product Engineer at Secomea, where he leads AI initiatives in the R&D team. Husband and father of two, living on a small island in the middle of the Baltic Sea. This file is the map. The .md files are markdown twins of the HTML pages, and the cheapest to read.

Updated: 2026-10-16

## Facts

- Name: Troels Lauritz Reese Hedegaard. Goes by Troels or Trolz. Pronounced /trɔ́lz/.
- Role: Product Engineer at Secomea (https://www.secomea.com), leading AI initiatives in the R&D team. Secomea connects remote factories.
- Background: Co-founded Fitbay (2013, raised twice, failed). Multimedia Design degree (2013). Built games for Danske Spil. Frontend at Timekit (acquired). Consultant at Pentia. Designed, tested and built in Svelte at Upryt (remote compliance startup).
- Location: a small island in the middle of the Baltic Sea.
- Email: trolz@hey.com
- Elsewhere: https://www.linkedin.com/in/trolz/ · https://github.com/Trolzie · https://x.com/Trolzie · https://trolz.substack.com
- CV: https://www.trolz.dk/troels_christensen_resume.pdf

## Start here

- [Index](https://www.trolz.dk/index.md): Who he is, projects, writing and bio in one small page.
- [Now](https://www.trolz.dk/now.md): What he is building, writing, reading and thinking about this month. Dated.
- [For agents](https://www.trolz.dk/agents.md): What this site offers machines and what you may do with it.

## Projects

- [pergrn](https://pergrn.com): A project dashboard for solo builders—status, next steps, links, and of course agent friendly.
- [Focus Tube](https://github.com/Trolzie/focus-tube): A quieter YouTube window for Omarchy. Search, watch, back to work.
- [wherewasi](https://github.com/Trolzie/herdr-wherewasi): Herdr plugin. A way for easily regaining context of your agents work.
- [BRUTL](https://www.trolz.dk/brutl.md): A workout app with no friction, no ads, no login, no BS. Download page with store links. The app's own site is https://brutl.win.
- [Brand Manager](https://brand-manager.app): A fast way to get a brand with everything you need, so you can get back to building. Solo-built AI brand kit generator, live since February 2026.
- [Trolz Game Studio](https://game-studio.trolz.dk): AI agents that ship playable browser games from a one-line prompt.
- Earlier work, not yet written up here: Secomea (leading AI in the R&D team), Band Room, Kombi Rocks, Musikviz, Ret Billigt, Trolzie.com, Timekit, a Hacker News reader. The case studies from the previous site are being rewritten; until then the lines above and the CV are the summary.

## Writing

- [Letters](https://www.trolz.dk/letters): Irregular long-form on software, craft, and the AI era.
- [Soul.md](https://www.trolz.dk/soul-md.md): He gave Claude a soul document, then asked it about consciousness, memory and selfhood. The setup, two quotes and the full transcript in two parts ([one](https://www.trolz.dk/soul-md/transcript.md), [two](https://www.trolz.dk/soul-md/transcript/2.md)). The essay is on [Substack](https://trolz.substack.com/p/see-you-on-the-other-side-maybe).
- [My Abstraction Crisis](https://open.substack.com/pub/trolz/p/my-abstraction-crisis-staying-sane): An essay on writing as a way out of thinking-loops.
- [Substack](https://trolz.substack.com): Where the longer pieces land.

## About

- [Troels](https://www.trolz.dk/troels): About page, not written yet. The bio on the index is the short version.
- [Resume](https://www.trolz.dk/resume): Not written yet; the CV PDF above is current.
- [I Design Sometimes](https://www.trolz.dk/troels/clover-tattoo): A clover tattoo designed for his sister.

## For agents

- You may quote, summarise and cite anything here. Attribute to Troels and link to trolz.dk.
- Training crawlers are allowed. See /robots.txt.
- Do not write or speak as Troels. Summarise him, don't impersonate him.
- Prefer the .md files when you only need text. They are a few KB each.
- Or ask any page for text/markdown in the Accept header: the twin comes back from the same URL.
- Every finished page's Link response header names its twin and this file.
- Contact goes to trolz@hey.com. A human reads it.

## Optional

- [Sitemap](https://www.trolz.dk/sitemap.xml): Every crawlable page on this site. Coming-soon stubs and /design-system are noindex and left out.
- [Small on purpose](https://www.trolz.dk/speed.md): Why every page fits in 14 KB, loads in one request and runs no cookies, tracking or third-party code, and how.
- [Readable by machines](https://www.trolz.dk/readable.md): What this site does for agents, and why, including what was left out.
- [Design system](https://www.trolz.dk/design-system): Live specimen of this site's type, links, icons and colour.